January 2022 saw the coming together of Produce Marketing Association , including PMA A - NZ , together with United Fresh Produce Association to create a brand - new entity ; the International Fresh Produce Association . The new association has been hard at workplace throughout these first couple of months of the yr preparing for a smart time to come , with braggy plans to aid overcome the persistent challenge the saucy produce industry faces .
The International Fresh Produce Association is the largest and most various international association serve up the fresh produce and floral provision chains . Led by co - CEO Cathy Burns and Tom Stenzel , the connexion is confide to bring the industriousness together through its refreshing outlook on invigorated produce . Additionally , the IFPA Australia and New Zealand squad will stay on their knockout workplace in tolerate members locally , lead by CEO ANZ Darren Keating .
for assist grow its member ’ prosperity , IFPA has committed to focus on three key face : direct protagonism , connecting people and ideas , and offer guidance that will allow member to take legal action with confidence in better their businesses ’ outcome .
“ The International Fresh Produce Association will be the engine that help drive our industry forward . But the fuel for that locomotive engine is our member , our stakeholders , our friends , our colleagues . You will help us tug this deputation forrad to achieve those goals , ” IFPA Co - CEO Tom Stenzel say .
“ Our connexion is not only for our members , but it is also driven by the busy leaders of our volunteer drawing card as well , ” say Stenzel . “ We were thrilled to receive over 1000 applications from volunteers across the industry , a sign of support for our association , but also an indication of the enthusiasm and urgency that our industry feels about the role we have to play in today ’s global environs . ”
Current members of the former PMA A - NZ , now members of IFPA , have a lot to look forward to , with increased access to globose connection and insight , as well as puppet and education to avail them improve their profitableness . Further to these additional benefits , members have the opportunity to be more convoluted in the qualification the diligence ’s voice heard on the mankind degree through volunteer opportunities in the future .
Darren Keating , chief operating officer for ANZ say : “ One of the most pregnant benefits that member of IFPA in Australia and New Zealand will see is greater connection to colleagues from markets from across the globe , appropriate dear communion of ideas and admission to importance industriousness data . ”
Whilst the retiring few years have surely affirm that we are entering a whole Modern era and the whole humans continue to partake in substantial challenge , one thing is for certain ; the International Fresh Produce Association , together with its members , are committed to create a vibrant future for all .
For more selective information : Suzanne BaileyIFPA ANZEmail:[email protected]www.freshproduce.com
