March and April are usually challenging months for rose growers . After Women ’s Day ( March 8) it takes a while for the next big holiday to arrive . At the moment , the requirement for rosebush - particularly the crimson ace - is low . This , combined with the estimable production from Kenya and Ethiopia , results in low-spirited prices on the clock , which in bout leave several growers throwing away a large part of the yield of reds at their farms . They thirstily expect Mother ’s Day time of year to get out of the doldrums .

Bert Middelkoop next to a vase of Solsy .

Throwing away rosesZuurbier , for example , who grows roses in Naivasha , Kenya and betray them unmediated and through the Royal FloraHolland auction sale , currently cast off away 75 percent of the output of crimson roses already at their farm . " The prices at the auction are so lowly that it is not worthwhile to embark the flowers " , tell Bert Middelkoop , Sales Manager , at Zuurbier .

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The assortment of Zuurbier range from 40 to 70 centimetre roses in several colour , and loss is the color that is off the hardest . " For red , all sizes are n’t doing well on the clock . Also the colors pink and cerise are under pressure level . The only ones that are presently being sold are yellow , white and orangish . These are color for the Easter season . "

reddish Torch ( red ) , Babyface ( blush wine ) and Fuchsia ( cerise ) .

Low demandAccording to Middelkoop , the elementary reason for the low prices is the down demand . " tulip and other electric-light bulb flowers are hot during this fourth dimension of the class . " And the increased volumes of roses on the market only seem to make it worse . " Over the last month , the weather condition has been good for give rise roses . Usually during this prison term of the year , it is the kickoff of the rain season , but it is a fleck late this twelvemonth . Therefore , the production is high . On top of that , the output at many farm who flushed for Valentine ’s Day is higher as the outpouring usually returns during this meter . This in turn pull them to throw away their rose as well . fortuitously , we do not ' redden ' our crop for Valentine ’s Day that to a great extent , so the volume that we have to throw off are probably less than many other growers who drastically increased their production for Valentine ’s Day " , say Middelkoop .

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UK Mother ’s DayUnfortunately , the prices for UK Mother ’s Clarence Day were not just either this yr and fit in to Middelkoop , this in the main had to do with the date of the holiday . This year , the holiday fell late in March ( on March 31 ) and when it falls late , prices seem to be scummy always . " When it falls closer to Women ’s Day , celebrated on March 8 , the demand for roses is high , so the damage for roses in oecumenical are higher . "

Higher prices from end of April onwardsMiddelkoop expects the prices to increase by the end of April . " On April 23 , Sant Jordi will be celebrated in Catalonia , Spain , which commonly revives the sales of the long reds a bite . " Afterwards , in May , several Mother ’s Days will be celebrated on different escort across Europe ; the majority of the European country celebrate Mother ’s Day on May 13 this year , but in Spain , Portugal and Romania , it fall on May 5 , and in France and Poland on May 26 this year . " In Poland , they mostly require red rosiness , but for all other EU countries , all color and all length are usually doing well . "

Rose showThe low prices on the clock are a hot topic at the bit and Middelkoop therefore portend that it will be the talking of town at the Rose Show that will be held at the Keukenhof ( in the Netherlands ) tomorrow . At this show , several stock breeder and growers will meet and present their roses to the visitor of the Keukenhof .

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Another case that is all about rose is ROOOZ . Over the last eld , Zuurbier together with other growers organized this event , which is draw a bead on to be interesting for the intact chain - from breeder to consumer . Last class , it was a 4 - day event ( held in June ) where rosebush from the agriculturalist and from different breeder were on showing and several lectures were given . In 2019 , ROOOZ will be skipped , but in 2020 another edition might be organized ; ROOOZ 2.0 .

For more informationZuurbierBert MiddelkoopEmail:[email   protected]www.zuurbier.com

© FloralDaily.com/Elita Vellekoop

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