“Rose prices under pressure from online trade platforms”

After survey the yr of cut rosiness together with some growers from all over the world , it turned out that , overall , 2018 has been achallenging year . Next to weather , payload and political circumstance , price - and particularly at the auction clock - were abject . What could be the reason ? fit in to Sachin Appachu , who grow roses in Kenya and sells them at the Dutch vendue , the rise of on-line craft chopine could play a role in this scenario .

Farmer ’s perspective2018 has been a very challenging year . Appachu even describes it as the worst yr he has ever seen in his 24 class experience in the rose diligence . As he does not want to see the same scenario find again , he start up to suppose of possible factors that could affect the situation and point out that online trade platforms might forge more in the advantage of buyers than that of the growers - particularly if the growers do n’t participate in setting minimum cost . Too much exposure"I feel that one of the major reasonableness for such long below mediocre auction sale prices compare to other years is the too much exposure " , he state . " Buyers can easily get flowers on the on-line platform and they can already see what ’s available for the come mean solar day . This , in turn , occupy off the pressure of the emptor when he is abominably in need of bloom . ' If I can not get them at the auction , I will check it on-line ' they might think . "

Price indicationAnother understanding Sachin mention for the low auction prices is the price indication that is being given at many platforms . " At many political platform , they designate the future prices based on the current auction bridge Leontyne Price - for Thursday merchandise , they point a price that is just a couple of cents higher than the Tuesday auction sale monetary value , for good example . When knowing these online prices , a emptor will never bid a eminent damage at the auction than those that have been quoted on online platforms . "

Realistic pricesSo how to change it ? Stop showing the flowers that will be in blood line at the on-line political program is n’t an option , but are there opportunities regarding increasing the prices ? " In my opinion , agriculturist should participate in indicating the future price . We know what our costs are and what is necessary to at least cover these costs - if we continue like this , many growers will not discontinue - even and will consequently go out of concern . I call back we , as agriculturalist , can indicate more naturalistic prices . In turn , we can keep on produce just caliber flowers and keep the entire string satisfy . "

Food for thoughtLast , but not least , Appachu stresses another price - relate concern . " The terminal consumers have n’t got the product any cheaper in 2018 , but the agriculturalist contract lower price . It is not that hard to acknowledge what come about . So , nutrient for idea "