The International Association of Horticultural Producers ( AIPH ) is set to co - host the World Ornamental Horticulture Summit from 11 – 13th September 2019 in the Yanqing District of Beijing , China . The Summit will focalize on three key area ; cerebral property ( IP ) in China , trade and cooperation for business enlargement in China and develop an understanding of the Chinese consumer market .

For the very first metre the World Ornamental Horticulture Summit will take place in China and will focus specifically on areas come to to world-wide chance and collaboration with the Chinese gardening industriousness . The event aims to provide stock breeder , cultivator , exporter , manufacturing business and technology suppliers , from around the world , with all-important industriousness knowledge on this alone and rapidly expanding economy .

Managing IP in ChinaHow to deal IP is a major question for any breeder and grower entering the Formosan marketplace . On Thursday 12th September the summit will focus on IP rights in China and feature keynote speaker Biense Visser , CEO of the transnational rearing ship’s company Dümmen Orange . Mr Long Sanqun , Deputy Director General of PBR Office , National Forestry and Grassland Administration , will discuss current regulating for implementing and enforcing PBR in China pursue by an reference by Dr Edgar Krieger of CIOPORA on central developments for protecting IP for works diverseness as well as solutions for increasing the flow of new diverseness in China . A panel discussion will enable a comprehensive disputation on this critical issue .

craft and cooperationThe good afternoon school term will concentrate on trade and cooperation with China , featuring keynote speaker unit Marco van Zijverden , chief executive officer of the world ’s largest flower exporter Dutch Flower Group . Mr van Zijverden will discuss his experience in developing the Chinese flower market and the potential for maximising this market . Mr. Bjorn Stibbe , CEO of Rabobank China who will look at the prospects for commercial-grade returns in China and how to finance developments . Further speakers will outline Formosan regime policy for developing international trade and investiture in China and will let in Fabian Saenz of Costa Farms , China Far East the AIPH International Grower of the Year 2016 .

understand the Formosan blossom and plants marketThe third principal session of the summit , taking space on the morning of Friday 13th , will focus specifically on developing an savvy of the Chinese food market . Keynote speaker Lu Zhipeng , Manager of Ornamentals and Horticulture Products Sector , of the leading global online retail merchant Alibaba Group , will offer unequaled insight into consumer trends and prognosis . Joep Hendricks will present finding of the third AIPH International Vision Project report pertaining to consumer drift , changing need , increasing urbanisation and potential grocery store opportunities in China .

Each session will conclude with an piquant panel word with conference speakers and other prominent industry guests such as Mr. Augusto Solano , President of the Colombian flower export association Asocolflores , and Mr. Tewodros Zewdie , Director of Ethiopian Horticulture Producers Exporters Association ( EHPEA ) .

The summit will give with an official ceremony at 9.00 am on Wednesday 11th September , followed by the AIPH International Green City Conference . The summit is co - organise by AIPH ( as part of the 71st AIPH Annual Congress , Beijing 8   - fourteenth September ) with AIPH member the China Flower Association ( CFA ) ,   the Beijing Flower Association , the National Forestry and Grassland Association , China ( NFGA ) , China Council for Promotion of International Trade ( CCPIT ) , the People ’s Government of Beijing Municipality , Bureau of Beijing International Horticultural Exhibition Coordination and the People ’s Government of Yanqing District Beijing .

book detailsDelegates can cross-file for the superlative or attend as an AIPH Congress full program delegate . Booking is available online at : http://aiph.org / aiph - events/71st - annual - congress - beijing / or direct via the registration tie : http://aiph.org / aiph - events/71st - annual - relation - beijing/. Delegates must register before thirty-first July 2019 .

For more selective information : AIPHwww.aiph.org